Understand what it is, find a niche, research potential clients, and other advice from pro content marketing writer Jennifer Gregory.
Secrets of a content marketing editor
For the past three years, I’ve worked as a contract content marketing editor, and it’s time to share what I’ve learned.
Webinar: Learn how to write a white paper like a journalist
On Feb. 7, I’m speaking in a free Reputation Capital webinar for content marketers and freelancers on writing white papers. Join us at 11 am PT/2 pm ET.
Good Reads: Webcomics and paywalls, best long-form reads of 2012, unanswered email, and more
Debate over Andrew Sullivan’s subscriber-based blog continues, plus the best stories of 2012. why editors don’t reply to email, and more.
Top 50 content marketers – and why freelancers should care
Mine this list of top content marketing companies for freelance writing and editing work.
The ins and outs of working as a content strategist
Journalists and editors are well suited to lead companies’ content marketing efforts, if they can overcome several pitfalls, two experts on the subject explain.