Many blogging and social media experts recommend including a page on your blog’s main navigation bar listing your best-ever posts.
This “Best of” or “Greatest Hits” page could include posts that have gotten more page views than anything else you’ve ever done or the posts that got the most comments. Or maybe they’re the posts you’re the most proud of having written. For an example, here’s small business blogging expert Chris Brogan’s “Best of” page.
I had such a page, called “Best of WordCount” on the main navigation bar for sometime. As best of lists go it was no great shakes. As I got ready for the final days of this year’s blogathon, the community blogging event I host every May, I forced myself to create a better one. I think it turned out pretty nicely; see for yourself: the new WordCount Greatest Hits page.
How to Create a ‘Greatest Hits’ Page
In case you’re interested in creating a best of page for your blog, here’s what I did:
- I broke down what I blog about into four categories: blogging, writing, freelancing and tech tools for writers.
- For each category, I went through everything I’d ever written on that topic and picked out 25 standouts, either because they generated a ton of traffic, got a lot of comments, were on timely – or timeless – subjects, or did a good job of addressing what I felt was an important issue.
- I organized each list of 25 posts so they went from very basic to increasing more sophisticated material.
- I wrote the subheads, checked the links and the list was ready to go.
Why You Need a ‘Greatest Hits’ Page on Your Blog
Besides driving traffic, there are other benefits from adding a best of page to your blog:
1. In addition to your bio or resume, it’s a great way to introduce new readers to who you are and what you write about. If you use Twitter, LinkedIn or Facebook for business, include a link to your “Best of” or “Greatest Hits” page on your social network profiles.
2. Having such a list can help establish yourself as an expert in LinkedIn’s Answers section, or at least help you identify yourself as a journalist who’s written about that area.
3. A quick scan of your “Best of” list can reveal where you’ve got holes in topics you cover on a regular basis, which should help give you ideas for future blog posts
4. Compiling a list of posts on a subject can be the first step toward organizing material for an ebook.
5. If you are planning to write ebooks, you can see what material you already have and what you still need to write.
6. If you’ve been blogging for a while, it feels great to look back and realize how much you’ve accomplished.
In case you missed it before, here’s a link to my Greatest Hits list.
If you’ve created a “Best of” or “Greatest Hits” page, how did you decide what to include, and where is it on your website or blog?