Yes you need a Facebook page for your writing business – and other advice from Trish Lawrence, a marketing pro who helps authors plan social-media strategies.
How not to out yourself on Facebook
If you put down the the fireworks long enough over the holiday weekend to pick up a paper or read news online, you may have seen the story of the British spymaster’s wife who outed him on Facebook. It seems the wife of Sir John Sawers, next in line to run England’s super-secret spy agency […]
Is it OK to friend your editor on Facebook?
Social networks like Facebook, Twitter and LinkedIn have created all kinds of new work-related etiquette questions: Is it OK to post a link to that killer story you wrote for Ladies Home Journal on Twitter more than once – an hour? Does memorizing the LinkedIn profile of an editor you’d like to pitch constitute stalking? […]
Social media 101 for small business
I spent Monday afternoon talking to small business owners at the ShopSymposium/09 conference here in Portland. The subject of the panel discussion I participated in: how small business owners can use social media without having it take over their lives. That’s not all the panel discussion covered – to track everything that was mentioned do […]
Social network overload and why I don't do Twitter
I’m on LinkedIn. I joined Facebook a while back, and Del.icio.us and Technorati. I’m on my favorite message board for freelancers at least a dozen times a day. But I can’t do Twitter. At least not yet. There’s only so many hours one person can devote to online social networks, and only so many social […]