2 responses to “Is it OK to bypass a source’s PR firm?”

  1. Yael Grauer

    That sounds a lot like a thread I just started! 🙂 I like using InMails to get ahold of sources…but am not beyond scouting out their cell phone number from a colleague, either.

  2. Anca Dumitru

    Great post, Michelle!

    Another option (that worked for me) would be going to/emailing the source’s friends that you may know or have connected with through social media. Worked for me like a charm once when I wanted to interview an actress-turned-artist at her first solo art show in Europe.

    I didn’t get to just do a 30-minute interview, but I also got access at the show opening.