Highlights from this blog during the past month: Helium Content Source, writing whitepapers, writers’ conferences and working as a content strategist.
More on producing winning whitepapers: editing and design
The second installment in a series on producing whitepapers covers the steps involved in getting a whitepaper written, edited and designed.
6 essential pre-production steps to producing winning whitepapers
Much of the work involved in writing whitepaper happens before any actual writing takes place. Here’s a run down of what’s involved in the pre-production phase.