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Michelle Rafter

The Future of Freelancing

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March 12, 2008 By Michelle V. Rafter

10 Basic Web Tools for Freelancers

My workday would not be the same without the Web-based tools I use for research and writing. The good part is they’re simple. I may be a tech writer, but as my husband will attest, I an not an early adopter. Whether it’s a computer, software program or cell phone, I stick with the tried […]

Filed Under: Freelancing, Technology, Web 2.0, Writing Tagged With: freelance writing, Web tools

March 10, 2008 By Michelle V. Rafter

Keyboard Yoga

Writing and yoga have a lot in common. To write or practice yoga, you have to tune everything else out so you can be in the moment. Writing and yoga require practice to maintain a certain level of skill – years of practice to be really good. You could argue, though, that students of writing […]

Filed Under: Writing Tagged With: Writing, yoga

March 6, 2008 By Michelle V. Rafter

Social Networks Shrink, But It's Not What You Think

Any student of online social networks can see that right now, less is more. It’s not what you think. Social networks aren’t shrinking. The audience they’re trying to reach is. Think LinkedIn or Facebook, but way smaller. Exhibit A. Today, a new Website for women over 40 called Women on the Web, or Wowowow.com, said […]

Filed Under: Blogs, Freelancing, Social Networks, Web 2.0 Tagged With: blog networks, freelance writers, Social Networks

March 5, 2008 By Michelle V. Rafter

One Writer's Journey From Print to Online News

How does someone go from mild-mannered print writer to multimedia maven? It’s the question of the day given the direction the U.S. publishing industry is taking – and if you’re not asking it, you should be. That goes for freelancers as well as staff writers. To shed some light on reporting and writing in the […]

Filed Under: Careers, Media Business, Newspapers, Online news, Technology, Writing Tagged With: digital media, freelance writing, new media skills for writers, new skills for writers

March 3, 2008 By Michelle V. Rafter

SEO and Blog Post Tags: More Isn’t Better

I’m teaching myself about SEO, and it appears I still have a lot to learn. Last week, I wrote about new skills freelancers should have in the age of digital media. To get things rolling I covered what freelancers should know about SEO, or search engine optimization. That’s the term used to describe the art […]

Filed Under: Blogs Tagged With: freelance writers, SEO, SEO tags in blog posts

February 29, 2008 By Michelle V. Rafter

What Freelance Writers Should Know about SEO

You don’t have to look hard to see the publishing business is changing. Newspapers are cutting jobs left and right as advertising dries up and the economy spins closer to recession. At the same time, publishers are finally sinking more effort into their digital properties, though they still haven’t figured out how to make money. […]

Filed Under: Careers, Economy, Freelancing, Media Business, Technology, Web 2.0 Tagged With: Freelance writer skills, Gary Pool, Marty Weil, search engine optimization, SEO copywriting, SEO skills

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