Over the years, I’ve prided myself in my source list. A friend and former co-worker still talks about the extensive list of contacts I left when she took over my newspaper beat while I went on maternity leave.
HARO rescues writers stuck for sources
Do you know HARO? If you don’t, it might be time to get acquainted. HARO stands for “If I Can Help A Reporter Out.” It was started by a PR guy and networking maven named Peter Shankman as a place reporters can turn to when they’re stuck for sources. Shankman started it as an alternative […]