What do two Internet savvy New York City business magazine editors and a long-time freelance writer do when their steady gigs go south? Start a Website of course.
The site’s called RecessionWire.com, The Upside of the Downturn, and it’s just as smart as the three women behind it. Co-founders Laura Rich and Sara Clemence were staffers at Conde Nast Portfolio.com until the magazine pulled the plug on its Webside back in November. At this point I should note that I’ve known Rich since our days working on The Industry Standard v1.0 and I continue to work with her, though not on RecessionWire.com. The third founder is freelance writer, producer and creative consultant Lynn Parramore, whose book on Egyptian influences on Western culture, Reading the Sphinx, came out last year.
The trio are calling RecessionWire a “pop-up site,” a phrase they coined to describe a Website that’s around for as long as it needs to be, so when the bad times are gone, the site will be too.
According to the founders, RecessionWire will offer news, opinions and advice on a gamut of subjects related to the current economy downturn, everything from what people are cutting back on to how a lay off can affect your love life.
Had a brief glance of this blog above. Although the recession is the main topic, I think it’s a preview of how journalism will operate in the coming weeks, months, and even years.
Interesting concept.