You can’t control the economy, or the price of gas or what magazine or newspaper will fold next.

In the face of so uncertainty, it’s easy to feel helpless. Especially when you’re an independently employed writer whose livelihood depends on the circumstances of others.

But between the choices of doing nothing and feeling helpless and doing something, I vote for doing something. So here are 10 things a freelance writer can do today to feel better about the economy and your place in it:

1. Update your resume. Ideally, it’s on your Website so the changes are easy and immediate.

2. Update your online presence. Make sure your latest clips are on your Website or blog. Revamp your profile on LinkedIn. Sign up with Facebook or Plaxo. Be sure to list any clients you’ve started writing for recently, writing groups or associations you’ve joined or classes you’ve taken to update your skills.

3. Submit expense receipts. Everybody’s got at least a few expenses that have been sitting around way too long. If you write for publications that reimburse expenses, that’s money in your pocket. What are you waiting for?

4. Send invoices. It’s easy to get consumed with the minutia of getting stories done and out the door. Just don’t forget to send an invoice along with them. And once those checks come in, bank them ASAP.

5. Send out a query. It doesn’t have to be the world’s best, or the world’s longest. The point is to send something and get the process going.

6. Go through your contacts. Look at your Rolodex, Outlook, LinkedIn connections or Facebook friends. Reach out to any who’ve taken a new job or moved to a different company to say hi or reconnect. Not every communication has to be specifically about work, but you never know when a simple “How’s it going?” could open the door to an opportunity.

7. Email every editor you’ve worked with in the past six months. Ask if they’ve got assignments that don’t have writers attached to them yet. Ask if they’re taking pitches. Ask if they know of other editors at their publication who are. In other words, ask for work.

8. Brainstorm. Read through old story notes or pitches from PR agencies for a nugget or conversation thread that you could turn into a query. Take a shower, go for a long walk or a bike ride – whatever activity you use to get the creative juices flowing. Bring a notepad along in case you’re inspired.

9. Clean your office. Go through files and throw away things you don’t use any more or don’t need to keep. Flipping through old papers might flip the old idea switch. Even if it doesn’t, a clean office is like a fresh start.

10. Commiserate. You might work alone, but you’re not going through this alone. There’s a world of freelancers out there in the same position. Talk to them. Share suggestions. Why reinvent the wheel when you can borrow great ideas from people just like you.

What suggestions do other writers have for things to do right now to feel better about the economy?

The publishing industry is in tumult. Publications are trying to do more with less – less advertising revenue, editorial staff and readers. Throw worries about a recession into the mix, and it means trouble for freelance writers who depend on magazines, newspapers and customer publishers for their livelihoods. Or does it?

Not necessarily. Hard times don’t have to be bad times, at least not for freelancers who have a plan for marketing themselves during a shaky economy. That’s the view of Keven Malkewitz, a marketing expert and assistant business professor at Oregon State University in Corvallis. Malkewitz earned his marketing chops as a brand manager and business unit manager at Adidas, before getting a doctorate and helping consumer and technology companies with their marketing programs.

I asked Malkewitz recently what independent contractors such as freelance writers can do to keep clients and paychecks rolling in during a bad economy. Here’s what he said:

If times are tough, should freelancers hang onto current clients or go after new work?

During bad times, companies hunker down, they put stuff on hold and they don’t do new projects. In that case, you’ve got to work with the hand you have, so work on building stronger relationships with existing clients.

What could freelancers do to make themselves more attractive?

The thing that makes people like writers and designers most attractive is having some type of core competency that most people who do what they do don’t have. New skills are always helpful. For instance, we have an active design community in Portland, so instead of doing general design, a designer could stand out by doing branding or another specialty.

Should freelancers increase their marketing efforts in bad times?

There are fewer marketing efforts in down times, so for the companies that do it, marketing can be more effective. Studies have shown that companies that advertise in down times rebound higher. So invest in yourself. Marketing efforts do make sense.

Any other suggestions?

It’s all about networking, people you talk to and the quality of your work over time. It’s a good time to re-evaluate what you’re doing, to think about new ways of doing things. Really, that’s good to do anytime. We’re creatures of habit. We do things the way we’ve always done then. But bad times provide a positive opportunity to change.