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	<title>WordCount &#187; building a personal brand</title>
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	<description>Freelancing in the Digital Age</description>
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		<title>WordCount online news recap for week of April 24</title>
		<link>http://michellerafter.com/2009/04/24/wordcount-online-news-recap-for-week-of-april-24/#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://michellerafter.com/2009/04/24/wordcount-online-news-recap-for-week-of-april-24/#comments</comments>
		<pubDate>Fri, 24 Apr 2009 15:12:01 +0000</pubDate>
		<dc:creator>Michelle V. Rafter</dc:creator>
				<category><![CDATA[Contests]]></category>
		<category><![CDATA[Freelancing]]></category>
		<category><![CDATA[2009 Pulitzer prices]]></category>
		<category><![CDATA[AP Stylebook]]></category>
		<category><![CDATA[Associated Press]]></category>
		<category><![CDATA[building a personal brand]]></category>
		<category><![CDATA[hyperlocal news]]></category>

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		<description><![CDATA[This week&#8217;s highlights from the world of freelance writing and online media: Online news wins big &#8211; Much was made of the fact that although this was the first year Pulitzer Prizes were open to online-only publications none received any of the newspaper industry&#8217;s highest honors and only one, Politico, was a finalist, and in [...]]]></description>
			<content:encoded><![CDATA[<p><em>This week&#8217;s highlights from the world of freelance writing and online media:</em></p>
<p><strong>Online news wins big</strong> &#8211; Much was made of the fact that although this was the first year <a href="http://www.pulitzer.org">Pulitzer Prizes</a> were open to online-only publications none received any of the newspaper industry&#8217;s highest honors and only one, <a href="http://www.politico.com">Politico</a>, was a finalist, and in the editorial cartooning category at that. But that&#8217;s a bit of a short sided view. Although no online-only outfits took home awards, online news was recognized in several categories, most notably the St. Petersburg Times&#8217; <a href="http://www.politifact.com">PolitiFact</a> Website, which tested the validity of political statements made during the 2008 elections and took home the Pulitzer for national reporting. Read the entire list of 2009 winners <a href="http://www.pulitzer.org/">here</a>.<br />
<strong><br />
More bloggers than bartenders</strong> &#8211; Speaking of new forms of news, the <a href="http://www.wsj.com">Wall Street Journal</a> says there are more people in the United States making money blogging than tending bar. According to <a href="http://online.wsj.com/article_email/SB124026415808636575-lMyQjAxMDI5NDIwMTIyNjE0Wj.html">the story</a>, 1.7 million Americans are paid bloggers and 452,000 make it their primary source of income. According to the story, it takes 100,000 unique visitors a month to make $75,000 a year.</p>
<p><img class="alignright size-full wp-image-2511" title="j-newvoices_logo" src="http://michellerafter.files.wordpress.com/2009/04/j-newvoices_logo.jpg" alt="j-newvoices_logo" width="147" height="138" /><strong>Hyperlocal news ventures get grants</strong> &#8211; And speaking of getting paid to blog, <a href="http://www.j-lab.org/">J-Lab: The Institute for Interactive Journalism</a> at American University’s School of Communication will grant up to $25,000 each in start up funds over the next two years to eight hyperlocal community news projects. Winners of the <a href="http://www.j-newvoices.org/">New Voices</a> grants were chosen from among 304 applicants. They include <a href="http://www.j-newvoices.org/site/story_grantees09/oakland_local/">Oakland Local</a>, a daily news Website and mobile service covering Oakland, California; and <a href="http://www.j-newvoices.org/site/story_grantees09/villager_news_and_notes_coconut_grove_west/">The Villager</a>, a hyperlocal news site covering Coconut Grove West in Florida crerated by Kim Grinfelder, a University of Miami professor.<br />
<strong><br />
Using social media to build the Brand of You</strong> &#8211; <a href="http://www.interactiveinsightsgroup.com/blog1/about/">Robin Broitman</a>, an Internet and social media strategist and Web publisher for the National Wildlife Federation, has published the most extensive listing I&#8217;ve ever seen on <a href="http://poprl.com/1ZdC" class="broken_link">using social media to build brand identity</a>. What does this have to do with freelancing? Plenty. In a world where more writers are disconnecting from staff jobs, by choice or otherwise, having an identifiable brand is one way to stand out in the crowd. Broitman&#8217;s list is compiled from blog posts written by some of social media&#8217;s biggest gurus and covers everything from <a href="http://searchengineland.com/how-to-create-compelling-social-media-profiles-13240">how to write more effective online network profile pages</a> to <a href="http://www.twitip.com/10-reasons-to-use-your-real-name-as-your-twitter-name/">why you should use your real name as your Twitter handle</a>.</p>
<p><strong>Freelance love</strong> &#8211; The folks at <a href="http://www.odesk.com">ODesk.com</a>, a market for online teams, put together a list of <a href="http://www.odesk.com/blog/2009/04/top-100-freelance-blogs/">100 top freelance blogs</a> that includes blogs on freelance writing, Web design, graphic design, software development, illustration and more. OK, so <a href="http://michellerafter.com#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed">WordCount</a> didn&#8217;t make the cut &#8211; there&#8217;s always next time.<br />
<strong><br />
This week&#8217;s Twitter tools:</strong></p>
<ul>
<li><a href="http://twitter.com/apstylebook">@APStylebook</a> &#8211; The international wire service has created a home on Twitter for its venerable style guide for news reporters. Staffers manning the account <span style="text-decoration:line-through;">will </span>can&#8217;t answer AP style questions but will direct Twitterers to the service&#8217;s Website, <a href="http://www.apstylebook.com">APStylebook.com</a>.</li>
<li><a href="http://twittersheep.com">TwitterSheep</a> &#8211; A fun app that creates a <a href="http://www.wordle.com">Wordle</a>-like word cloud based on your Twitter followers. Here&#8217;s <a href="http://twittersheep.com/results.php?u=michellerafter">mine</a>.</li>
</ul>
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